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Reputation Management Seminar
Brian Pasch, CEO of PCG Digital Marketing, be speaking at the 8th Digital Dealer Conference in Orlando which runs from April 20-22nd. Brian will be speaking on Internet Reputation Management...
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Glenn Pasch of PCG Digital Marketing to Deliver Speech at Innovative Dealer...
Glenn Pasch, COO of PCG Digital Marketing, is offering dealer professionals an in-depth review of online reputation strategies. In his upcoming seminar at the Innovative Dealer Summit, Pasch will...
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Post-Sale Customer Service is Not a Fad
By John Fraze Good customer service is no longer only about making a good sale and pushing a happy customer out the door. It’s about gently escorting that happy customer out the door and letting them...
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Dealer Marketing Magazine Awards PCG With Technology Leadership Award
PCG Digital Marketing has tied with DealerRater in the Online Reputation Management category of the Technology Leadership Awards. These honors are given by Dealer Marketing Magazine to the most...
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IRM: Be Yourself and Plan Ahead
By Bill Pettigrew In today’s always-connected world where websites and social media platforms can make or break a business, reputation management has become more important than ever. Google searches...
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Why “Fixing” Your Online Reputation Is the Wrong Approach
The Internet has an incredible memory and you can’t just erase reviews, comments or anything else that can hurt your reputation online. You can, however, learn to use them to grow and respond correctly...
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Take a Proactive Approach to Reviews with Reputation Marketing
Have you done a Google search to see what others – and potential customers – are saying about your business? If so, what did you see? There’s a good chance you saw an abundance of new review sites....
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Protect Your Business: Anonymous Yelp Reviews and Your Rights
Think about your profit margin from last year. Got it? Good….now slash that by 30%. Think about the number of customers you had last year, cut that by one third as well. Not happy, are you? Neither was...
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Event Announcement: PCG Digital Marketing At The 2014 NJ CAR Education &...
The 2014 NJ CAR Education & Business Expo is just around the corner, and PCG Digital Marketing is thrilled to be a part of it! This special two-day event will take place May 21-22, 2014 at the...
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Get Reviews for Your Dealership (Without Begging for Them!)
In today’s digital world, it doesn’t matter what you say about your dealership; it’s about what others are saying. Think of the first thing you do when you’re looking to purchase a car – you look at...
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Glenn Pasch Is Heading to Las Vegas!
Next month Glenn Pasch is traveling to Las Vegas to speak at the Western Canadian Dealer Summit! Automotive professionals from all over Western Canada will be attending the event to experience a series...
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Why Your Dealership Needs a True Branding Message
Your brand is neither your logo nor the products that you sell. Your brand is who you are and what your company is about. Even though your image is influenced by how others perceive you, you actually...
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Five Times When Marketers Should Have Said No
In the world of marketing and advertising, having the word “no” in your vocabulary could be a great thing to exercise. We’ve seen it time and time again, when well-intentioned ads go a rye (ahem,...
View ArticleIRM: Be Yourself and Plan Ahead
In today’s always-connected world where websites and social media platforms can make or break a business, reputation management has become more important than ever. Google searches have joined...
View ArticleWhy “Fixing” Your Online Reputation Is the Wrong Approach
The Internet has an incredible memory and you can’t just erase reviews, comments or anything else that can hurt your reputation online. You can, however, learn to use them to grow and respond correctly...
View ArticleProtect Your Business: Anonymous Yelp Reviews and Your Rights
You know that online reviews are important, but did you know that they really can have an effect on foot traffic - and sales? See how one man's small business is suffering so badly that he's taken Yelp...
View ArticleGet Reviews for Your Dealership (Without Begging!)
Many online review sites discredit businesses who ask for customer reviews. Our simple strategies will help you get more positive reviews for your dealership without ever having to ask! Read More » The...
View ArticleWhy Your Dealership Needs a True Branding Message
Does your dealership have a true branding message that sets it apart from the competition? We'll tell you how to develop one. Read More » The post Why Your Dealership Needs a True Branding Message...
View ArticleFive Times When Marketers Should Have Said No
Ever see a piece of marketing or advertising that could be considered offensive? Here are five examples of when marketers should have just said "no."Read More » The post Five Times When Marketers...
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